PPC: Increased Conversion Rate 86% Through Customized Landing Page Testing

Creating custom user messaging, audience segments, and landing pages was key to increasing conversions for this meal prep and delivery company.

187% increase in conversions
39% increase in clicks
18% decrease in cost-per-acquisition

This meal prep and delivery company faced increased competition and a shift to healthier food options among buyers. How could we increase their market share?

Our Approach
  • Incorporated end-to-end sales data into optimization strategy
  • Created custom user messaging & audience segments
  • Developed & used iterative testing on customized landing pages 

Read more about our approach to paid media ads and client successes or contact us to talk about your company’s digital marketing needs.

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