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Paid Media: Remarketing Ad Copy Remix for B2B To Increase Leads by 828%
Paid Media: Remarketing Ad Copy Remix for B2B To Increase Leads by 828%
How we increased an SaaS client's ROI by introducing variety in remarketing ads for b2b
Challenge
Lackluster results from remarketing: a total of 20 leads produced in the previous four months total
Our Approach
Introduced variety in paid media remarketing messages and paired offers with pages users had visited