There’s a world full of online shopping options, but how do you find the best ones for your company?
The marketplace for product listing ads (PLAs) marketplace is full of options:
- Google Shopping
- Bing Product Ads
- Plus dozens more consumer shopping engines (CSEs)
However, all those channels mean lots of competition for your products, so you’ve got to have a smart PLA strategy. And because what works for an Amazon product feed doesn’t necessarily work on Google Shopping or any other CSE, you’ve also got to have a smart, flexible, customizable PLA strategy.
Your (un)Common team of highly trained SEM experts delivers that strategy, plus daily optimization of your product data feeds for fast responses to changes in this rapidly-evolving arena. And your (un)Common account manager keeps you informed and up-to-date about your shopping campaigns, so you’ll know the right customers are seeing your products.