PPC: Increased Revenue 124% while Growing New Customers 84%
Differentiating strategies and campaigns for new vs. returning users led to a 124% increase in new customer revenue for this B2C ecommerce company.
84%
Increase in Revenue
51%
Increase in Orders
22%
Increase in Average Order Value
Challenge
This e-commerce company wanted to grow revenue and new customer acquisition in a niche online retail space while maintaining a positive return. How could we help?
Our Approach
- Dedicated strategies & campaigns for new vs. returning users – New customer revenue grew 124%
- Optimized toward top-revenue driving channels
- Programmatic & Social expansion/testing to drive retention and acquisition focused goals
- Surpassed quarterly revenue goal by 20%
Results
Read more about our paid advertising services and how they can help your business achieve your goals.