SEO: Grew Organic Pipeline Revenue by $19M in First Year
We used iterative segmentation and custom messaging to help this education technology company separate its users from its prospects and achieve significant growth.
64% increase in pipeline revenue
24% landing page traffic
15% closed revenue
This education technology company had to separate existing customers coming to their site from prospective leads. How could our SEO team help?
- Incorporate end-to-end sales data into strategy
- Iterative segmentation of user base into distinct categories
- Align messaging with user search behavior
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