PPC: E-Commerce Company Achieved its Highest Revenue Quarter in First 3 Months

The (un)Common Logic PPC team helped this B2C e-commerce client gain a $378K increase in revenue and 40% increase in ROAS in just 3 months.

$378K Increase in revenue YoY
40% Increase in ROAS from October-December
-32% Decrease in CPO from October-December

Our team was tasked with helping this B2C e-commerce client boost revenue while maintaining a 300% ROAS. How can we help?

Our Approach
  • Ensured alignment between keywords, ad, and landing page in Google and Microsoft
  • Improve audience targeting for all paid activities
  • Match Market testing & restructuring of Shopping/PMAX campaigns

chart showing QoQ increase in revenue and quote from happy client

Read more about our approach to Pay-Per-Click or contact us to talk about your company’s digital marketing needs.