SEO: Improved Visibility & Drove Leads via Keyword Optimization & Data-Driven Content Development
Focused and comprehensive keyword research and data-driven content development led to increased visibility, traffic, and leads for this B2B client.
269% increased page one keywords
22% increased traffic
257% increased leads
This engineering industry B2B site had low visibility and traffic with an insignificant amount of organic leads generated. How could we turn it into a customer acquisition channel?
- Conduct a discovery session to refine the customer profile
- Perform research to identify keywords reflective of the target audience
- Refine landing page content to include information search engines find relevant for key terms
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