SEO: 162% Traffic Increase for SaaS Client

Through proper planning and execution, (un)Common Logic successfully migrated Linq's acquired sites and primary domain.

162% Increase in Website Traffic
3 Consecutive Months of All-Time High Traffic
76% Year-over-Year Conversions Increase
Challenge

(un)Common Logic’s SEO team faced the challenge of ensuring all the organic value of Linq’s acquired sites transferred to their primary domain. This included extensive redirect mapping, content reviews on new product pages, and completing the end-to-end migration process, all without any on-staff developer resources.

Our Approach

The SEO team at (un)Common Logic devised a meticulous plan to handle the migration. This included detailed redirect mapping to ensure that SEO equity was preserved, extensive content reviews to optimize new product pages, and a seamless execution of the entire migration process without any on-staff developer support. The strategies employed by (un)Common Logic were instrumental in ensuring that the migration did not disrupt Linq’s online presence but instead enhanced it.

Results

In the quarter following the migration, Linq saw a 162% increase in website traffic, marking three consecutive months of all-time high traffic. Additionally, year-over-year conversions increased by 76%, significantly boosting Linq’s online presence and customer engagement. These results not only underscored the effectiveness of (un)Common Logic’s SEO strategies but also highlighted the substantial impact of a well-executed website migration on overall business performance.

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