SEO: Interlinking Strategy Results in 100% Increase in Pageviews

(un)Common Logic's SEO team helped this B2C e-commerce client gain a 100% increase in pageviews for product pages and $88K in additional revenue.

105% Increase in product pageviews (approximately 800K)
3% Increase in revenue (approximately $88k)
6% Increase in overall transactions (1.8k)
Challenge

This B2C e-commerce client wanted to increase traffic to their product pages and optimize the search engine crawler experience between category pages and product pages. How can we help?

Our Approach
  • Evaluated potential improvements and resources to determine most effective strategy
  • Added a dynamically generated internal linking strategy to improve user and crawler experience
Results

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