AI Search B2B Case Study: Improved Google AI Overviews Visibility 10x post website migration
(un)Common Logic helped this B2B client, G&W Electric, increase their visibility in Google AI Overviews by 10x by migrating their website.
Challenge
G&W Electric wanted to scale their AI visibility, however, their website needed a migration to address marketing and business needs.
Our Approach
(un)Common Logic focused on making sure the migration gave the crawlers everything that they needed to rank organically, so that the client could appear prominently on AI search. We focused on the silo pages, supporting pages, internal linking, leveraged advanced schema, updated their online identity and made sure that there was no more cannibalization on the website.
Results
Answer engine optimization visibility improved by 10x:
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